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VIVA-LUXE started with a proverbial ‘pebble in our shoe’. Just why was it that when everything else in life was becoming more convenient, where the customer was Queen, then why did Asian clothes shopping feel like it hadn’t moved on?
Come wedding season, we’re left to traipse through traffic, fish through the same high street rails as everyone else, buying the same stuff and pretty much looking well...the same.
The few Asian online sites that were out there, weren't so easy to shop with confidence. Whether it be the website, the product quality, the customer experience or the fact that you couldn't customise your outfits!!
We knew that we could do much better. So we put our heads together with Bollywood Celebrity Maheep Kapoor as Fashion Director, with the aim of giving Asian shopping an online face lift.
VIVA-LUXE was born - from the heart of London, the world's fashion capital.
As well as our many, many happy customers, Bollywood Celebrities like Sonakshi Sinha, Malaika Arora Khan, Bhavana Pandey, Sunny Leone as well as some of Sky 1’s ‘Desi Rascals’ in the UK, have all worn VIVA-LUXE outfits and love what we do.
We hope you do too, and if there's anything that we can help you with, get in touch.